I’m a leader of 360° performance marketing campaigns, brand initiatives, and measurement frameworks with a passion for integrating with creative from project inception to bring a full-cycle idea to the customer to drive growth.

I joined Deloitte in 2022 to lead performance marketing, brand, and analytics engagements. I have worked with global lifestyle, retail, and technology brands to understand and convert users, build loyalty, gain C-Suite buy-in, and drive revenue.

With a focus on plugging innovative solutions and iterative testing opportunities into key client challenges, my work at Deloitte has resulted in proven campaign, business, and functional outcomes, all while cultivating trusting, growing client relationships.

Previously Associate Media Director, Paid Search at Tombras, I oversaw a team of digital marketing strategists and a $30M+ annual portfolio of campaign management.

I helped develop and grow the Tombras Integrated Search team to 30+ members via key new business wins and an exponential increase in client investment. I led the team to its first-ever U.S. Search Awards appearances (six of them!), including:

• Best PPC Campaign (Overall)

• Best PPC Campaign (B2B)

• Best PPC Campaign (Local)